Affiliate Marketing Master Plan

What exactly is affiliate marketing? Affiliate marketing is the single fastest growth industry on the Internet. It’s also true that affiliate marketing is one of the fastest and most creative ways to make money and have a career on the Internet. Simply put, affiliate marketing is selling products on a commission basis. You own a business that advertises and sells products for other companies.

You may have a product of your own to begin with or not. The things that a successful affiliate marketer must have are:

  1. Your website is the jumping off point of all your marketing efforts. So the first step in any successful affiliate marketing business is building a good, credible and professional looking website. You must build a user-friendly website, which will attract your prospects and motivate them to click on the links to the products and services you are promoting and make a purchase. There are companies whose business is building websites that you can hire to build one for you.
  2. You must find products to sell. You must be able to determine whether there is a demand for those products and if people will actually buy them. You may either have your own original product or products that are made by others. Whichever way you go, you must believe in the products.
  3. It will be necessary for you to become an adept advertiser and be able to tell whether the advertising you are paying for is producing more income for you than the advertising is costing you.
  4. It is necessary that you have good mathematical skills. You will need to be able to track your sales and determine profit, as well as, see to it that your suppliers are paid in full and on time.
  5. You need the full and unwavering support of your family so that you can devote the time and energy necessary to launch your affiliate marketing business.
  • What is Affiliate Marketing?
    A popular method of promoting web businesses is affiliate marketing. An affiliate marketer is rewarded for every visitor, subscriber and/or customer provided through his efforts. It is a modern variation of the practice of paying finder’s-fees for the introduction of new clients to a business. Compensation may be made based on a certain value for each visit (Pay per click), registrant (Pay per lead), or a commission for each customer or sale (Pay per Sale), or any combination. From the merchant’s viewpoint, the best thing about affiliate marketing is that no payment is due to an affiliate until he or she gets results. Some e-commerce vendors use third party services provided by intermediaries to track traffic or sales that are referred from affiliates and some e-commerce sites run their own affiliate programs. Many businesses owe much of their growth and success to this marketing technique. In its early days many Internet users held negative opinions of affiliate marketing due to the tendency of affiliates to use SPAM to promote the programs in which they were enrolled. As affiliate marketing has matured many affiliate merchants have refined their terms and conditions to prohibit affiliates from SPAMming. Today, affiliate marketing is the single fastest growth industry on the Internet. It’s also true that affiliate marketing is one of the fastest and most creative ways to make money and have a career on the Internet. It is always subject to change but currently the most active sectors for affiliate marketing are the adult, gambling and retail sectors. Expected to experience the greatest growth in affiliate marketing are the mobile phone, finance and travel sectors. Not far behind and gaining fast are the entertainment (particularly gaming) and Internet-related services (particularly broadband) sectors. Several of the affiliate solution providers expect to see increased interest from B2B marketers and ...
  • Getting All the Tools You Need
    Affiliate marketing is publicized as one of the easiest and most effective ways to generate money online but it is not quite as easy as it appears to be. The smart affiliate marketer plans every action and implements every action the best way he can. He should also increase the potential to earn by utilizing the right tools necessary for a thriving affiliate marketing business. The first and most important tool an affiliate marketer must have is his or her own website. The first step in any successful affiliate marketing business is building a good, credible and professional looking website. Your website is the jumping off point of all your marketing efforts. Build a user-friendly website, which will attract your prospects and motivate them to click on the links to the products and services you are promoting and make a purchase. The second tool in your arsenal should be offers and incentives. Competition is a major problem in the Internet world. You must always be one-step ahead of your rivals to ensure that you capture a large portion of your target market so you must use every possible means to motivate individuals not only to visit your site but also to click and proceed to the websites of the products and services you are promoting. Building an opt-in email list is one of the best ways to gather prospects. Offer a newsletter or an e-zine. Better yet, offer incentives to your prospects to encourage them to subscribe to your newsletters. You can present free software, free online videos, access to exclusive services and other freebies that will be helpful to your prospects. Your talent and knowledge is another important tool to use to make your website a popular Internet link to visit. One of the best ways to do this – at no cost ...
  • Identifying an Existing Hot Demand
    Every small business owner knows that competition is tough, but he or she may not be able to pinpoint exactly what changes are needed in order to get to the top. Conducting business as usual may no longer be sufficient. Investing in the technology that is now available can be a great help or a bank breaker. It seems that most small business and home based business are either starving (they don’t have enough technology) or they are obese (they have everything piece of new technology that comes down the pike). There is, however, some fairly new technology that every small or home business owner needs. It can answer questions like; how can small businesses identify noteworthy trends, Identify an existing hot demand and make better decisions faster? Answer: business intelligence software. Business intelligence is the crystal ball of the 21st century. Purchasing business intelligence (BI) software is one of the most strategic investments that a business can make. Using data mining, reporting and querying, BI helps businesses understand, monitor, manage and respond to specified situations. This software empowers decision-makers — and staff — to connect the dots around key business numbers in a way previously unimaginable. BI helps you figure out: Which customers are profitable? Which customers appear profitable but aren’t? Are you close to — or far from — reaching critical milestones? When is the best time to launch a marketing campaign? What was the best performing product or service last quarter? Business Intelligence software may be more of an investment than small businesses can bear. It can certainly be pricy. Small business or home business owners, however, can subscribe to BI services on the Internet at a fairly reasonable cost. There are several to choose from. eBay also published a ―Hot Items list the first week of each month. It gives valuable information to eBay sellers ...
  • Setting Up your Affiliate Marketing System
    There is much speculation about how much money you can earn online without your own product. Marketing your own digital product on the Internet can be very lucrative but there is no reason why you can’t profit a great deal by using creative methods that offer real value to Internet surfers and have your own product as well. An affiliate program is really not as difficult to set up as you may think. Thanks to the high demand for affiliate systems recently, there are now lots of ways to set up your own program. Here’s what you need to set one up: A web site with your own domain name. At least one product or service that you own completely. A system to handle commission tracking and payment. That sounds pretty easy, doesn’t it? Well, actually it is! And it’s getting easier all the time. The first two items listed above are self-explanatory. Of course, you need your own website and your own product or service. You can’t very well set up an associate program if you don’t own the site or the product(s) you will be promoting. If you have not taken these two steps, you’ll need to do them first. Once you’ve managed to get by these two steps, you can move right to step three, setting up your program. You will need to search the Internet for a system that will handle commission tracking and payment. You can try to do this yourself but you will most likely miss some and missed ones are missed income. There are free ones, as well as, paid ones. The positive aspects of an associate management system are many: You can sign on associates more rapidly and grow a larger force of resellers. You’ll enjoy the automation and online management of affiliates. These systems provide full sales statistics for both you and your ...
  • Bad Traffic: Act of SPAMming and More Affiliatee Mistakes
    The dictionary defines SPAMming as the sending of unsolicited bulk e-mail – that is, email that was not asked for (unsolicited) and received by multiple recipients (bulk). A further common definition of SPAM restricts it to unsolicited commercial e-mail, a definition that does not consider non-commercial solicitations such as political or religious pitches, even if unsolicited, as SPAM. SPAMmers have developed a variety of SPAMming techniques, which vary by media: e-mail SPAM, instant messaging SPAM, Usenet newsgroup SPAM, Web search engine SPAM, SPAM in blogs, and mobile phone messaging SPAM. The CAN-SPAM Act (enacted in 2003) applies to essentially all businesses in the US that use e-mail. It defines a “commercial electronic mail message” — which is regulated by this law — as any e-mail message “the primary purpose of which is the commercial advertisement or promotion of a commercial product or service (including content on an Internet website operated for a commercial purpose)” The penalties for blatant SPAMming can be severe. To comply with the anti-SPAMming law make sure your unsubscribe system works. Better yet, allow people to select what kinds of messages they wish to receive from you. That way you may keep some people that would opt-out entirely if they didn’t have a choice. Use a confirmed or double opt-in system. It is the only way you’ll be able to prove that people gave express consent to receive your e-mail. Yes, you may lose 30% of your new subscribers who never confirm. But they weren’t likely to be good customers anyway. Bite the bullet and institute a confirmed opt-in system so you’ll be ahead of the curve. Be honest in they way you obtain e-mail addresses and in your e-mail promotions. Honesty is just good business, of course, since it shows respect for the customer. Business is all about meeting ...
  • Making Back-End & Residual Commissions
    Residual income puts money in an affiliate marketer’s pocket without any work or effort on their part. It doesn’t get any better than that. Sales of back-end products allow you to get paid for work that you do more than once. The idea here is to work smarter…not harder. So what are back-end products? They are products/services you offer to existing customers, i.e. to people who have already bought a first product (front-end product. lead product) from you. Most online marketers make much more money selling customers the second, third, fourth etc. product than selling their first product. The reason is that people who’ve already bought from you once are much more likely to buy again. Strategies like back-end offers shifts the focus from the short sighted “take the money and run” strategy that is so much in use on the Internet today. You’ve seen these sites all over. The focus is on getting a massive amount of traffic and then selling visitors an over-priced product that doesn’t deliver what was promised. They might make money in the short run but they will only sell to each customer once and will have to continue spending a lot of money on advertising to get new suckers to visit their site. More successful sites focus on building a strong relationship with their customers. Your main goal shouldn’t be to just make sure your customers are somewhat satisfied… you want them to be extremely satisfied. If you deliver the goods, your customers will trust you more. If you have their trust, you can sell them anything. When you send your very satisfied customers an email offering another product that they would be interested in, they will flock to your site to buy it because they trust you. Trust is everything. Age-Old Question: Do You Need to Have ...